Persuasive Directive Speech Acts In Nusantara Culture Banner and Implications For Indonesian Language Learning

Abstract

Abstract. One of the information received by students is culture. Introduction to culture can be conveyed through banners with the theme of Indonesian culture. A poster or banner certainly has an implied meaning in a sentence on the poster or banner. The method used in this research is descriptive qualitative. The object of this research is the meaning of implicatures in cultural banners on the internet. In this research, the data collection technique used was the note-taking technique. The data that has been collected is then analyzed through pragmatic studies. The results of this research show that there are two types of speech forms based on the principle of directive persuasive speech acts, namely (1) Directive Persuasive Speech Acts ordering, and (2) Directive Persuasive Speech Acts inviting. This research links the meaning of directive persuasive speech acts on banners or banners of Indonesian culture as teaching material for poster texts in class VIII junior high schools with KD 3.3 Identifying information on advertising texts, slogans or posters (which make you proud and motivate) from various sources that are read and heard. KD 4.3 Summarize the contents of advertisements, slogans or posters (proud and motivational) from various sources. Based on previous research, this research is novel, namely analyzing the meaning of Indonesian cultural banners. In the Indonesian culture banner, there are many persuasive meanings that are directive to the reader, so it is very interesting to research and use as teaching material for class VIII poster texts